In recent years, Facebook has become a powerful platform for posting, sharing, and watching videos. In fact, nowadays, people watch more than 100 million hours of Facebook videos on a daily basis. However, unlike traditional viewing on television and even YouTube, a large percentage of people watch Facebook videos from their smartphones, and play them… Read more
Are you looking for ways to improve your website design? Want to ensure that your business website is effectively communicating with your target audience? The team from Visage share their tips for success in this infographic. Here’s a quick summary: Typography Color Iconography Callouts Negative space Illustration Layout Comparison Accuracy Simplicity Check out the infographic for… Read more
So what’s cool with the kids, and what are likely to be the key trends of note among younger audiences in 2020? Given that 73% of Snapchat’s users are aged 18-24, its data insights likely provide some indication, and this week, Snapchat has provided an overview of the key trends of note as we head… Read more
Hey, do you want to get that elusive verified tick on your Facebook and/or Instagram profile? Of course you do, everyone does – and now, Facebook has provided an updated overview of how you can do it. But a word of warning – even if you do apply through these processes, there is absolutely no… Read more
While it’s difficult to predict the future direction of the various social media platforms, it can be interesting to note what strategies marketers are actually planning to implement, which, in large part, will reflect where they see things headed, based on their real-world experiences. So where will marketers be spending more of their social media… Read more
As part of its burgeoning eCommerce push, earlier this year, Facebook acquired video commerce startup Packagd, which, prior to the acquisition, had been focused on enabling users to make direct purchases of products via live-stream, unboxing-type videos. As reported by Bloomberg, Facebook quietly purchased Packagd to help build a new live shopping feature inside its Marketplace… Read more
Should you be running ads or publishing content over the holidays? The instinctive logic is probably that you shouldn’t – people are spending more time with family, sharing updates with friends. They likely want a break from work-related posts and material. But then again, people also have more free time. Maybe, in those gaps where… Read more
As we head into the holiday break, both Twitter and Facebook have announced a raft of new profile and Page removals as part of each platform’s ongoing investigations into co-ordinated manipulation of their networks for political influence campaigns. And the scope of these latest removals is significant – the largest action of its type yet… Read more
Have you ever visited a webpage that was in a different language, and your browser asked you if you wanted to change it to your first language? It’s a life-saver, right? Now think about whether you’ve provided the functionality so your own webpages are ready for a global audience. If you haven’t properly tagged or… Read more
Sometimes, improving UX can cost a lot of money. And oftentimes, some of the problems website visitors have are easy, simple fixes. That begs the question: How can you find out if customers are enjoying their website experience? The answer may be simpler than you think. Having forms on your website is an effective way… Read more
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